The Russian way of creating inspiration

Since Russia will be hosting the Winter Olympics in 2014, the nation has come up with an inspiring campaign as a way of inducing the people with some passion for sport. It may not be the most common place notion but the campaign has attained some interest from onlookers as they watch fellow subway travellers squat for free train tickets. Perhaps the short lived exercise routine may trigger some sporting support after all, if not it has at least put a smile on many faces.

Source: http://tinyurl.com/pdnp4bv

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What are you most passionate about?

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I follow Tew on this one

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Inspire 'n' Influence

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